Scale your ecom brand from $5M to $50M/mo.

Obsessive media buying and creative strategy, run on Wall Street-trained analytics. No long-term contracts: if we stop performing, you can walk in 15 days.

Talk With UsWhy we cap at 9
Spend Managed · Lifetime$150M+
Avg Year-One Revenue Growth329%
Meta Revenue Lift · Boka+606%
Where the $150M+ went
FabFitFun
American Hat Makers
System Pavers
Dermala
UnHide
Talli
Boka
Who this is for

Work with us if your ops can handle a 4x year.

You’re a DTC brand spending $250K–$1M monthly, obsessed with cutting CAC and 4×-ing revenue. Your culture is data-first, and you want founder-level strategy, not a junior manager running your account from a template.

5
Client exits at 8 and 9 figures
329%
Avg year-one revenue growth
56%
Avg ROAS growth, year one
15 days
Notice to walk away. No lock-in.
How we work

We grow ecom brands. We stop at nine.

Not because we can’t sell the tenth seat, but because the work breaks when we do. Every one of the nine accounts runs on the six principles below.

01

The Investment Mindset

Treat every ad dollar like an asset. Cut waste, double down on winners, scale with hedge-fund rigor.

02

Rapid Creative Testing

New ads in the account every week. Losers die fast, winners get the budget while they're still winning.

03

Profit-First Optimization

We factor in channel lift, margins, and LTV, driving real profit instead of chasing vanity metrics.

04

Custom Growth Model

A scaling plan built from your margins, LTV, and channel mix, not a template dragged from the last account.

05

One Strategy, Every Channel

What an ad teaches us on Meta changes what we run on Google and TikTok the same week. One budget, one set of learnings.

06

Custom Attribution Model

Optimized attribution tailored to your channels. No black-box platform numbers.

Client results

What operators say.

“Calling him a media buyer doesn’t do him justice. He’s a strategic asset to any team… your Swiss Army knife for tackling complex challenges and driving results.”
Leo Livshets
SVP Marketing, FabFitFun
“Misfit Marketing has always been an outstanding partner that we at System Pavers trust very much. The team acts as internal partners and has the same level of ownership as members that are truly on our payroll. They ask great questions, have incredible attention to detail, and take pride in their output toward our company goals. In our time partnered with Misfit, we have scaled our digital advertising spend significantly with greatly improved returns and this has become a leading part of our marketing strategy. I would highly recommend that the Misfit team be your next partner for your digital advertising and marketing partner to support your growth objectives.”
JP Carter
SVP Marketing, System Pavers
“Working with Misfit Marketing has been a game changer for Dermala. Their team helped us scale our ads in a way that felt both strategic and effortless, driving real growth without wasting spend. If you’re looking for a marketing partner that knows how to unlock serious growth, Misfit Marketing is the way to go!”
Alex Alim
Co-Founder, Dermala
“Misfit Marketing have been a fantastic agency partner for our brand. Their team is knowledgeable, proactive and highly data-driven, consistently bringing thoughtful insights, clear reporting, and strategic recommendations that genuinely help drive performance. They combine strong strategic thinking with detailed analytics and insights, which has given us a lot of confidence in the direction of our campaigns. Communication is always fast and reliable, and they genuinely care about the success of our business. We’ve really valued their collaborative approach, attention to detail, and willingness to go above and beyond to help us achieve our goals.”
Isabella Ryan
Head of Marketing, Girls With Gems
“Misfit is great to do business with. The passion and commitment to their partners is unmatched. The level of understanding our brand and patience they have helping our team has been incredible.”
Garth Watrous
CEO, American Hat Makers
“I’ve had the pleasure of working with Tim and Curtis for over a year, and their impact on our brand Boka has been nothing short of transformative. Beyond simply managing campaigns, their expertise in marketing and content strategy has been a real differentiator. In an incredibly competitive space, they identified the right messages that truly resonated with our audience to drive outstanding results. Our Meta sales grew by 606%, ROAS improved by 59%, and our website customer acquisition tripled. I’m usually hesitant to entrust external partners with our advertising channels, but my experience with Misfit completely changed my perspective. Not only did they deliver top-tier performance, but their communication and collaboration made the partnership genuinely enjoyable. If you’re looking for brilliant marketers to elevate your media buying and deliver real results, you’re in the right place.”
Adrien Darracq
Senior Marketing Director, Boka
+606%
Meta revenue
Side by side

Misfit vs. The Rest.

What changes when an agency stops selling at nine clients.

  • Scaling model
    9-client cap. Growth over volume.
    Unlimited. Chasing the next client.
  • Strategy
    Founder-led, start to scale.
    Senior pitch, junior execution.
  • Operator
    Single strategist. $150M+ proven.
    Junior ‘managers’ on your spend.
  • Team structure
    Unified media + creative.
    Media vs creative friction.
  • Playbook
    Tailored to your brand.
    Recycled across clients.
  • Incentives
    Growth & profit KPIs.
    Tied to client count.
  • Bar for success
    300%+ Y1 revenue lift.
    ‘22% growth is good enough.’
Contact

Talk with us.

Application

Apply to work with us.

Process

How an engagement starts.

A 30-minute call, a plan built from your data, then we’re in your accounts. About two weeks end to end.

01
30 MIN

Strategy Call

Take 30 minutes to discuss your goals and challenges. We analyze your current ad performance and flag immediate opportunities.

02
1 WEEK

Custom Growth Plan

We dive into your data and build a realistic scaling strategy, showing exactly what we’d change, down to which campaigns get restructured first.

03
DAY 1

Partner With Us

Review the plan, ask questions, decide. Then we start implementing improvements on day one. No slow ramp, no ops overhead on your side.

The roster
Nine clients at a time. When we’re full, we say no.
Apply
FAQ

What founders ask before they apply.

01What clients see the best results?
We specialize in DTC eCommerce brands spending $250K+ monthly on ads who are ready to scale. Across $150M+ in managed spend we’ve seen most of the ways an account leaks money, and we fix those first.
02How soon can I expect to see results?
Many clients see improvements in the first few weeks. We immediately identify and fix costly optimization issues, then continue building on that momentum. That’s why we confidently offer a 15-day exit clause. If we’re not driving results, you can walk away.
03Do you require long-term contracts?
Nope! We operate on a simple 15-day notice period. We believe our performance should speak for itself. If we’re not helping you keep more profit every month, you shouldn’t be locked in.
04How do you measure success?
Through real business growth and profit. While we track all key metrics, we focus on driving overall business growth, not just vanity metrics. If your board of directors isn’t happy, we won’t be either.
05What platforms do you work with?
We manage campaigns across Meta, Google, TikTok, and other emerging platforms. More importantly, we ensure these platforms work together cohesively to maximize your overall return on ad spend.
06How do we get started?
Hop on a growth strategy call and we can take it from there.
Still have questions? Book a call or email curtis@misfitmarketing.co.