The Investment Mindset
Treat every ad dollar like an asset. Cut waste, double down on winners, scale with hedge-fund rigor.
Briefing
LIVE · Q2 '26Obsessive media buying and creative strategy, powered by Wall Street-trained analytics. No long-term contracts, just performance.
Spend Managed · Lifetime
$0M+Avg Year One Lift
0%Top Meta Revenue Lift
+0%Trusted by DTC leaders
Scope
Work with us if your ops can handle explosive growth.
You're a DTC brand spending $250K–$1M monthly, obsessed with cutting CAC and 4×-ing revenue. Your culture is data-first, and you want founder-level strategy, not a junior manager running your account from a template.
LIFETIME$0M+
Digital Spend Managed
CONFIRMED0
Client 8 & 9-figure Exits
YEAR ONE0%
Average Customer Growth
YEAR ONE0%
Average ROAS Growth
Method
We grow ecom companies. Only 9. Because growth isn't one-size-fits-all.
Six operating principles. Every account gets all of them.
Rapid Creative Testing
Launch fresh ads nonstop, kill losers quickly, and expand winning creatives for unstoppable momentum.
Profit-First Optimization
We factor in channel lift, margins, and LTV, driving real profit instead of chasing vanity metrics.
Custom Growth Model
Scale your marketing with improved efficiency through strategic testing and deep customer analysis.
Cross-Channel Synergy
New insights compounding learnings across every platform. Meta, Google, TikTok, and more.
Custom Attribution Model
Optimized attribution tailored to your channels. No black-box platform numbers.
Receipts
What operators say.
FeaturedUNHIDE · FABFITFUN
“I've had the pleasure of working with Tim for over two years at UnHide and FabFitFun, and I can confidently say that calling him a media buyer doesn't do him justice. Tim is so much more than that. He's a strategic asset to any team. From the moment he joins, Tim integrates himself seamlessly across various projects and departments. He has a unique ability to uncover challenges, identify opportunities, and propose solutions that drive meaningful improvements for your business as a whole. Tim collaborates closely with product and data teams to ensure alignment, partners with creative teams to inspire fresh approaches to media, and consistently pushes the boundaries of traditional media thinking. He's your Swiss Army knife for tackling complex challenges and driving results.”
Leo Livshets
SVP Marketing, FabFitFun
“Misfit Marketing has always been an outstanding partner that we at System Pavers trust very much. The team acts as internal partners and has the same level of ownership as members that are truly on our payroll. They ask great questions, have incredible attention to detail, and take pride in their output toward our company goals. In our time partnered with Misfit, we have scaled our digital advertising spend significantly with greatly improved returns and this has become a leading part of our marketing strategy. I would highly recommend that the Misfit team be your next partner for your digital advertising and marketing partner to support your growth objectives.”
JP Carter
SVP Marketing, System Pavers
“Working with Misfit Marketing has been a game changer for Dermala. Their team helped us scale our ads in a way that felt both strategic and effortless, driving real growth without wasting spend. If you're looking for a marketing partner that knows how to unlock serious growth, Misfit Marketing is the way to go!”
Alex Alim
Co-Founder, Dermala
“Misfit Marketing have been a fantastic agency partner for our brand. Their team is knowledgeable, proactive and highly data-driven, consistently bringing thoughtful insights, clear reporting, and strategic recommendations that genuinely help drive performance. They combine strong strategic thinking with detailed analytics and insights, which has given us a lot of confidence in the direction of our campaigns. Communication is always fast and reliable, and they genuinely care about the success of our business. We've really valued their collaborative approach, attention to detail, and willingness to go above and beyond to help us achieve our goals.”
Isabella Ryan
Head of Marketing, Girls With Gems
“Misfit is great to do business with. The passion and commitment to their partners is unmatched. The level of understanding our brand and patience they have helping our team has been incredible.”
Garth Watrous
CEO, American Hat Maker
FeaturedBOKA · +606%
“I've had the pleasure of working with Tim and Curtis for over a year, and their impact on our brand Boka has been nothing short of transformative. Beyond simply managing campaigns, their expertise in marketing and content strategy has been a real differentiator. In an incredibly competitive space, they identified the right messages that truly resonated with our audience to drive outstanding results. Our Meta sales grew by 606%, ROAS improved by 59%, and our website customer acquisition tripled. I'm usually hesitant to entrust external partners with our advertising channels, but my experience with Misfit completely changed my perspective. Not only did they deliver top-tier performance, but their communication and collaboration made the partnership genuinely enjoyable. If you're looking for brilliant marketers to elevate your media buying and deliver real results, you're in the right place.”
Adrien Darracq
Senior Marketing Director
+606%
Meta revenue
Delta
Misfit vs. The Rest.
Seven dimensions. Zero ties.
Dimension
WITH USThe RestSTATUS QUO
- Scaling model9-client cap. Growth over volume.Unlimited. Chasing the next client.
- StrategyFounder-led, start to scale.Senior pitch, junior execution.
- OperatorSingle strategist. $150M+ proven.Junior 'managers' on your spend.
- Team structureUnified media + creative.Media vs creative friction.
- PlaybookTailored to your brand.Recycled across clients.
- IncentivesGrowth & profit KPIs.Tied to client count.
- Bar for success300%+ Y1 revenue lift.'22% growth is good enough.'
Contact
Let's talk about your marketing.
We're selective on purpose. Four fields below. If we're a fit, you'll hear back within 24 hours.
Q2 '26 · Application
Apply to work with us.
Process
Start your growth journey.
Three steps. Two weeks to a day-one partnership.
01
30 MINStrategy Call
Take 30 minutes to discuss your goals and challenges. We analyze your current ad performance and flag immediate opportunities.
02
1 WEEKCustom Growth Plan
We dive into your data and build a realistic scaling strategy, showing exactly how we'll improve performance. No fluff. Just actionable insights.
03
DAY 1Partner With Us
Review the plan, ask questions, decide. Then we start implementing improvements on day one. No slow ramp, no ops overhead on your side.
Currently accepting
1 of 9 slots for Q2 '26
FAQ
Learn more about our approach.
01What clients see the best results?
We specialize in DTC eCommerce brands spending $100k+ monthly on ads who are ready to scale. With over $100M in digital ad spend experience across similar businesses, we know exactly how to cut waste and fuel growth in your space.
02How soon can I expect to see results?
Many clients see improvements in the first few weeks. We immediately identify and fix costly optimization issues, then continue building on that momentum. That's why we confidently offer a 15-day exit clause. If we're not driving results, you can walk away.
03Do you require long-term contracts?
Nope! We operate on a simple 15-day notice period. We believe our performance should speak for itself. If we're not helping you keep more profit every month, you shouldn't be locked in.
04How do you measure success?
Through real business growth and profit. While we track all key metrics, we focus on driving overall business growth, not just vanity metrics. If your board of directors isn't happy, we won't be either.
05What platforms do you work with?
We manage campaigns across Meta, Google, TikTok, and other emerging platforms. More importantly, we ensure these platforms work together cohesively to maximize your overall return on ad spend.
06How do we get started?
Hop on a growth strategy call and we can take it from there.
Still have questions? Book a call or email curtis@misfitmarketing.co.